Tool Greenlee
Tool Greenlee
At Last! How To Increase Direct Sales Revenue
At Last! How To Increase Direct Sales Revenue
"I just can't seem to make any more money. I'm doing everything I can but I don't seem to be getting anywhere…what do I do?"
The 3 simplest things you can control to increase your direct sales revenue are…
Leads, Conversions and Duplication.
Let's take a closer look at each one of these to show you how you are going to get on the right track.
- Leads: Leads are the easy part. You can literally turn them on and turn them off. I'm going to assume you are utilizing most of the FREE traffic tools available to you.
Tools like: Social Media, Web 2.0, Articles, Videos, Press Releases, SEO.
Let me give you a simple and quick way to drive traffic to your site. Create a piece of content (good content). This can be a video, article, report, etc.
Post that content to your Blog.
Head over to Facebook or Twitter and distribute that content. If you have 3,000 followers on Twitter, you just sent your message to 3,000 people.
By far the simplest way to send FREE traffic to your site
Paid Advertising is even easier. Simply begin to scale out existing campaigns or begin to build new campaigns.
Of course, you have done your market research and you are sending your message to qualified prospects. That way, your Tweet to 3,000 people is relevant to them and your message.
- Conversions: When learning how to increase direct sales revenue, the easiest component to tweak is your conversions.
You can ALWAYS tweak your conversions. Something can ALWAYS be tested.
You can split test your call to action on a certain piece of content that is pulling good traffic.
You can split test your opt-in offer. Which offer gets more opt-ins?
For paid advertising you should always split test your ads.
When you get an ad that pulls well, split test your landing page. On your landing page(s) you can split test everything…headline, sub-headline, copy, offer, opt-in, etc.
After enough time you will have increased your direct sales revenue without adding anything new and without spending any extra dough.
In the sales world it's A.B.C. (Always Be Closing)
In the Marketing/Advertising world it's A.B.T. (Always Be Testing)
- Duplication: The often talked about but often overlooked aspect of your business…Duplication.
It's funny when we talk about how to increase direct sales revenue, we always talk about how to increase you direct business.
In this industry you can make a substantial income by duplicating your business in others.
The goal here is to have your team Duplicate your success. Here's a quick and easy way to do that.
EVERYTHING you work on in a given week becomes training material.
If you found some new tool that makes Article distribution easier…share it.
If you found the Holy Grail combo of Ads, Landing Page and Offer…share it.
After spending hours on the phone with qualified prospects you have finally figured out how to recruit effectively…share it.
Now you have a TON of content to share with your team during your team trainings…You are doing team trainings AREN'T YOU!?
All of this will increase the success of your team and decrease the road blocks…which will set you up for long success.
There is the quick and dirty on how to increase your direct sales revenue. It really isn't that tough.
In fact, I'm going to make it sound VERY simple…Get more Leads, Increase your Conversions and Duplicate your successes. Duh!?!
Sound too simple to be true? Go here and get even more Insider Info!
About the Author
Dave Greenlee is a leader in the Direct Sales Industry always looking to help shorten the learning curve for those looking for true success. Some have even said he's a Jedi Knight, okay, so nobody really said that but he's pretty cool nonetheless. To learn more and have the chance to work directly with Dave, go to http://www.davegreenlee.com
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